The rumours in March were true, Facebook is embracing the hashtag showing this powerful little tool will become central to all social media marketing and engagement campaigns.
The hashtag has been instrumental in the success of Twitter, Instagram and now Vine, it’s the way to open up your content to an external audience – not just your ‘friends’ – but a broader relevant audience. Just make sure your hashtag is relevant to your brand and your content is engaging.
Tagged: business, facebook, hashtag, Instagram, social media, social media marketing, Social network, Twitter